Our Work  |  Social and Digital PR

Glow was named the agency of record to drive online marketing, public relations and digital content strategy for the fourth season of public television's hit show, Live from the Artists Den. The campaign kicked off on December 2 to drive tune-in and viewer engagement in advance of the show’s season premiere on February 3, 2012 featuring multi-platinum, multi-Grammy Award winning artist Adele. ??

"Glow Interactive’s Social Communications group has worked with us on an outstanding campaign to make Live from the Artists Den more of a social television experience." said Mark Lieberman, Live from the Artists Den creator and executive producer.

The Results, leading up to the very successful premiere:

We secured exclusive homepage placement on AOL, which was then picked up by many sites including Perez Hilton:

AOL HOMEPAGE EXCLUSIVE:
http://www.spinner.com/2012/01/27/adele-turning-tables-live-video/


PEREZ HILTON:
http://perezhilton.com/2012-01-31-adele-turning-tables-live-performance-live-from-the-artists-den#.TygSyePHtpY


PEREZ HILTON EXCLUSIVE:
http://perezhilton.com/2012-02-02-exclusie-adele-live-from-the-artist-den-video#.Tyrx9ONSSFc


HOLLYWOOD REPORTER EXCLUSIVE:
(THR Tweeted it too, 210K Followers):
http://www.hollywoodreporter.com/earshot/live-from-the-artists-den-season-4-preview-286787


HUFFINGTON POST EXCLUSIVE:
http://www.huffingtonpost.com/2012/02/03/adele-live-from-the-artists-den_n_1252276.html?ref=entertainment